Seeking Escapism
Images and design by The Fig Sisters
Whether it’s promoting a good nights sleep or wanting a zing of energy, we’re seeking escapism though scents more than ever. It’s creating a sensory experience for relaxation, luxury or even adventure.
Space NK have delved into this with their new collection of candles, hand washes and lotions. With fragrances names such as Parisian Garden and Tuscan Vines give a real sense of journey.
Together we helped navigate colour, copy, materials and shapes to create an exciting, immersive range to pop on the shelf and help tell that story once purchased.
Other brands creating a scentational experience…
Diptyque cafe collection
A new collection of candles inspired by all of the sweet gourmand goodness you get in a cafe. It’s nostalgic and will take you to a place of comfort and joy.
Vyrao wellness
Vyrao was the first to fuse both wellness and perfumery together so as expected their fragrances are formulated to lift, boost mood and shift energy. Each fragrance is a different energy.
DedCool Detergent
DedCool laundry detergent is highlighting that we can mood boost even from the most mundane! This “Spring” detergent is to transform your clothes into a scent that will leave you feeling bright and look forward to the warmer days ahead.